About us

Driven by Care, Built on Experience

We develop products and solutions that help extend the life of the footwear and textiles you wear and love through protection, care and maintenance. With more than 40 years of experience, we combine product development, strong brands, retail partnerships and private label solutions to create value for both retailers and consumers.

About Us – Our Heritage

OUR HERITAGE

Brunngård was founded in 1983 by the Brunngård family in Borås, Sweden – a region known for its strong heritage in textiles.

OUR VISION

We believe that taking care of what we already have is one of the simplest ways to create a more sustainable future.

About Us – Our Core Values

OUR CORE VALUES

We are dedicated, stand by what we do and continuously create ways forward. Our core valuesguide how we work and make decisions.

ABOUT BRUNNGÅRD

Based in Sweden, Brunngård develops brands, products and retail solutions in close collaboration with retailers across multiple markets.

Our in-house brand and product development team works in collaboration with input from research institutes and industry experts. Performance, quality and functionality are at the core of our development process, alongside integrated sustainability considerations.

Our portfolio spans shoe care, textile care, insoles, ice grippers and footwear accessories. Our products are developed to care for and extend the life of footwear and textiles, while supporting comfort, performance and an active everyday life.

Today, Brunngård holds a leading position in the Nordic market and operates internationally through retailers, marketplaces and e-commerce.

Our business is built on a simple idea: making better use of what we already own. By helping products stay in use for longer and supporting people in everyday movement, we create long-term value for consumers, retailers and society.

Let's get in touch with Brunngård team