We have deep knowledge of different materials – and how to care for them properly. It’s something we’re genuinely passionate about, and we’re proud to share that knowledge through product and sales training.
Our training sessions help store teams become real experts and support them in increasing sales. They offer both the tools and the inspiration needed to encourage customers to take care of their shoes, clothing, and gear.
Together with our retail partners, our experienced sales reps work to set clear and motivating sales goals – both for the store and individual team members.
Helping Stores Elevate Customer Service
Victor Freiding, who manages several of our largest retail accounts, has years of experience coaching store staff on how to improve customer service. According to Victor, strong product knowledge is key.
“When store teams understand our products, they’re better equipped to help customers make the right decisions,” says Victor. “That knowledge also creates great opportunities for cross-selling and upselling – which benefits both the store and the customer.”
A Winning Strategy
Improving customer service leads to higher satisfaction and stronger customer loyalty – and that’s something every business benefits from. Over time, it can also drive better profitability.
For Brunngård, investing in knowledge and service is a strategy that delivers long-term results
Want to know more?
Want to know more about our in-store training? Get in touch with our Head of Sales: kristina.hermansson@brunngard.com
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